Summary
Santa Cruz is buzzing about new development, and folks are worried it's changing the vibe of their neighborhoods. Plus, the mayoral race is getting messy with negative flyers, so voters are being asked to look past the mudslinging and focus on what the candidates actually want to do for the city.
At a glance
- Total mentions
- 2
- Last 30 days
- 2
Impact analysis
New developments could mean more tax money, but also potentially higher costs for infrastructure and services to keep up.
Developers and potentially the city through increased tax revenue stand to gain, while residents might benefit from new amenities if managed well.
Long-time residents and those concerned about preserving neighborhood character could feel negatively impacted by rapid development and the divisive nature of the election.
Mentions & discussions (4)
Letters to the Editor | Oct. 31, 2026
Editor’s note: Additional election-related Letters to the Editor can be read at santacruzsentinel.com/opinion/letters-to-the-editor. For the Editorial Board’s election recommendations go to santacruzsentinel.co...
Santa Cruz Mayor’s Race: Ami Chen Mills vs. Ryan Coonerty
Whatever one’s political point of view, there has been a growing consensus in recent years that people are losing faith in U.S. democracy, as reflected in dozens of polls, but going into the November midterm el...
Santa Cruz Mayor Race: Five Candidates Face June 2 Vote
Santa Cruz Mayor Race: Five Candidates Face June 2 Vote Good Times | Santa Cruz California's Leading Free Weekly
Letters to the Editor | May 5, 2026
Primack column: What locals are really concerned about Mark Primack’s latest missive (Sunday, May 3), should have led with his last sentence, “There’s still room in Santa Cruz for sincerity and generosity.”...
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